Voltage Creative

Web Development & Design | Online Marketing

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IPhone 4 Pre-Order Fail

D is for Demand

The most requested iPhone 5 feature may be the ability to actually order one. As of 1:00 AM this morning, myself and about a million other folks have been trying to pre-order the new iPhone 4. I started at about 7:15 AM myself. The results have been less than stellar. The white iPhone is nowhere to be found, and both the AT&T and the Apple pre-order sites keep going down (presumably) under the weight of incoming requests for the new gadget.

Apple iPhone 4 Pre Order Problems

ATT iPhone 4 Pre Order Problems

I wonder if all this lack of pre-order preparedness will carry over into demand problems when these things are supposed to be delivered on June 24th? (If no one can order one, it’s not going to be a problem.) For what it’s worth, there are reports of a better chance of getting through on AT&T’s site, although I couldn’t get that to work, either.

10:50AM UPDATE: Apple also isn’t taking phone calls at this time.

User Takes Matter Into Own Hands After Complete Customer Experience Design Failure

F is for Fail

An utter and complete failure in the customer experience design department from his local ISP (screwing up everything from web from usability/security to phone support) led Douglas Mezzar to take things into his own hands. After 3 months, wasted hours and dollars, he exploits a weakness in their web form to do something he should have been able to do from the start.

Although Douglas Mezzer’s housemate had moved out many months ago, there was one recurring reminder of his prior residence: the monthly DSL bill from iiNet. Though Douglas had been paying on time every month, Douglas thought it’d be best if the bills came addressed to him instead of his former housemate. He figured it’d be a simple change that could all be accomplished through the self-service account management website.

After logging in, however, he ran into a bit of an issue. While he could change the address, phone number, email address, date of birth, and several other fields, the Firstname and Surname were disabled.

Not a big deal, Douglas figured, they have the customer service number listed right there.

An hour and a half of customer service calls later, he finally got a hold of someone who could help with the name change. After verifying his date of birth, mother’s maiden name, and inside leg measurements, the rep cheerfully informed him that they could change the name on the account.

“Of course,” the rep added, “there’s a small fee of $59, but we’ll just bill that to your account.”

“Wait wait,” Douglas interrupted, “$59 for a name change!?”

“Well yes,” the rep explained, “it’s a standard fee. There’s a whole process, you understand.”

Douglas begrudgingly agreed. After all, he did just tell iiNet that his housemate moved out; saying “thanks but no thanks, he’s actually moving back in now” didn’t seem so believable.

A couple weeks later, the bill duly arrived with an additional $59 “name change” fee attached. Its addressee, however, was still Douglas’s former housemate. No big deal, he figured, I’m sure the next one will come to me.

The next month’s bill came and it was still not addressed to him. Okay, fine, he thought, they’ll waste my time. They’ll take my money. But apparently, making the ten-second change is too hard!? He had no choice but to call back; it was now a matter of principle.

When Douglas logged back on to the customer portal to find the appropriate service number, a thought popped into his mind. What if, he thought to himself, hmmm… what if they were incredibly lazy in putting this web app together? Could I just edit the fields myself?

He loaded up his trusty Firebug plugin and Inspected the Firstname field. He clicked “Edit HTML”, replaced Joe’s name with his own, and removed the “disabled” tag.

He followed suit with the Surname field and clicked Save Changes. Surely this won’t work, he told himself, they’re an ISP; they wouldn’t be that stupid, right?

To his surprise, there were no errors and the fields now read “Douglas” and “Mezzer”. Figuring it was some goofy persistence thing, he logged out and logged back in. The account still said “Douglas Mezzer”. Could it have actually worked?

Yes, apparently. The following month’s bill was addressed to “Douglas Mezzer” and there wasn’t a “name change” fee to be found. Though, he did consider them sending them a bill for doing their job.

Get the full story, including screenshots, here: Connect Betterer – The Daily WTF

GM Advertising With Unintentional Irony

GM Pontiac Ad Loose Mispelling

GM Pontiac Ad Loose Mispelling

There are 12 words in this ad and one of them is misspelled… Maybe they laid-off their proofreader? Not only that, but General Motors really piles it on as the car shown is a Pontiac, which is one of the divisions they’re axing. Who’s in charge over there? This sort of marketing is not winning hearts and minds of the (literate) American public.