When it comes to pop art, the following video is nothing short of astounding. It’s the animated intro for the new video game The Beatles Rockband.
Pop artist extraordinaire, Banksy once said:
The thing I hate the most about advertising is that it attracts all the bright, creative and ambitious young people, leaving us mainly with the slow and self-obsessed to become our artists. Modern art is a disaster area. Never in the field of human history has so much been used by so many to say so little.
Hate it or not the central statement there is, and for the most part always has been, true. Art has always had patrons, whether it be The Vatican, a video game studio or Hollywood may or may not diminish the art your mind, but you can hardly argue with the pedigree of commercial artistry in the video above. Personally it’s why I like advertising. Gorgeous art with a purpose becomes design in my eyes. It’s communication backed by reason, which I love. Art with no purpose is lost on me.
Make sure you watch the high-quality version here at the official site. (Disclaimer: I’m not affiliated with The Beatles Rockband in any way. Although I am now lusting after an Xbox 360.)